When ‘Community Links’ worked in partnership with others to set up a Social Enterprise Zone in Newham they had many pressing issues that needed to be addressed in order to get local people out of the poverty trap and contributing to the development of their community. They also knew that any advances they made would be very short-lived if not embraced over the longer-term by mainstream organisations.
The simple act of inviting someone from a mainstream public organisation (the Inland Revenue) to work with them helped address both short and long-term goals. They gained key expertise that helped address short-term issues around dealing with the informal economy and encouraging people away from benefits, and they also created a conduit into a key organisation that would help them achieve their long-term aim of cementing new ideas and practices into the mainstream.
From Sleeping with the Enemy - Achieving Collaborative Success:
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