When ‘Community Links’ worked in partnership with
others to set up a Social Enterprise Zone in Newham they had many pressing
issues that needed to be addressed in order to get local people out of the
poverty trap and contributing to the development of their community. They also
knew that any advances they made would be very short-lived if not embraced
over the longer-term by mainstream organisations.
The simple act of inviting someone from a
mainstream public organisation (the Inland Revenue) to work with them helped
address both short and long-term goals. They gained key expertise that helped
address short-term issues around dealing with the informal economy and
encouraging people away from benefits, and they also created a conduit into a
key organisation that would help them achieve their long-term aim of cementing
new ideas and practices into the mainstream.
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